Ride North
The adventure starts here.Powersports, water, trails & more.
Ride North is a family-owned outdoor recreation dealer since 2004 — ATVs, UTVs, snowmobiles, boats, campers, tractors, and trailers across locations that serve the Upper Midwest and Wisconsin. Their motto says it all: the adventure starts here. On game night at KMIC, that same energy rides with the Power.
2004
Family-owned since
5+
Locations
Powersports
Marine · RV · More
Sun–Mon
Closed for family
West Bend Power
Adventure partner of the bolt
Ride North joins the Power Circuit roster — local businesses that show up for West Bend hockey and the communities that fill the stands. From trail rides to lake days, they fuel the same outdoor spirit that packs Kettle Moraine Ice Center.
Circuit partner
Part of the community lineup behind West Bend Power — alongside builders, restaurants, and the full partner family.
Winter & year-round gear
Ski-Doo, Can-Am, Polaris, and more — the machines Wisconsin winters and summer trails are built for.
Fan Zone showcase
Featured on fans.westbendhockey.com so Power families know where adventure starts off the ice.
Youth & community
Ride North backs local sports and charities — the same hometown energy that fills junior hockey rinks.
West Bend, WI
Life spent outdoors
From Kingsford and Ishpeming to Sheboygan and the Wisconsin corridor, Ride North outfits the weekend warriors, hunters, campers, and lake families who live for the next ride.
Powersports
ATVs, UTVs, snowmobiles, and motorcycles from the brands trail riders trust.
Marine
Boats and personal watercraft for Wisconsin and UP waterways — sales, service, and parts.
Campers & RVs
Trailers and motorhomes for nights under the stars and weekend getaways.
Tractors & trailers
Work-ready equipment and cargo solutions for property, farm, and haul.
Service & OEM parts
Keep the fleet rolling with dealership service and genuine parts.
ridenorth.com
Shop inventory, value a trade, and find your nearest location online.
“A life spent enjoying outdoor recreation is what life is all about. Your adventure starts here.”
Ride North · Family-owned since 2004
Also in the lineup
Meet Demlang
Semi-custom homes across Southeast Wisconsin since 1982.
View Demlang showcasePremier Partners
View Westbury showcasehttps://fans.westbendhockey.com/sponsors/ride-north